# TikTok Shop profit calculator

A free calculator from Seller Sync: https://www.seller-sync.co/tiktok-shop-profit-calculator

It works out what one TikTok Shop order leaves you with after the referral fee, affiliate commission, shipping, product cost and ad spend, plus the cost of free samples you send each month.

## How it's worked out

1. What the buyer pays: your selling price minus any discount you fund. Fees and affiliate commission are charged on this amount.
2. What TikTok and creators take: the referral fee (a percentage set by your category; check the current rate in Seller Center) and the affiliate commission you offer creators.
3. What you pay to fulfil it: product cost and the shipping you cover.
4. What you spend to sell it: ad spend per order. Break-even ROAS is the order value divided by profit before ads.

## Worked example

Selling price $30.00, no discount, product cost $9.00, shipping $5.00, referral fee 6% ($1.80), affiliate commission 10% ($3.00), no ads. Profit per order: $11.20, a 37.3% margin. Break-even ROAS: 2.68x, so at most $11.20 of ad spend per order.

## FAQ

### How is TikTok Shop profit calculated?

Start with what the buyer pays for the item, which is your price minus any discount you fund. Take off TikTok's referral fee, the affiliate commission if a creator made the sale, the shipping you pay, what the product cost you, and any ad spend for that order. What's left is your profit per order.

### What fees does TikTok Shop charge sellers?

The main one is the referral fee, a percentage of each completed order. The rate depends on your product category and region, and TikTok updates it from time to time, so check the current referral fee table in Seller Center for your category. Affiliate commission is separate: you set it per product and pay it only on sales a creator brings in.

### Is the referral fee charged on the discounted price?

A discount you fund yourself lowers the amount the referral fee is charged on. Tax and shipping are not included in it. Discounts that TikTok funds are generally still counted, so check your fee breakdown in Seller Center if you run platform promotions.

### What is break-even ROAS?

It's the return on ad spend you need just to cover your costs: the order value divided by your profit before ads. If your ads return less than that, each ad-driven order loses money. The calculator also shows the most you can spend on ads per order before you start losing money.

### Why doesn't my real payout match the calculator?

The calculator models one typical order. Real payouts also move with refunds and returns, settlement timing and reserves, and costs that vary from order to order. Seller Sync tracks all of that from your actual TikTok Shop data, order by order, in its Profit & Loss dashboard.

### Do free samples count against my profit?

Yes. Every sample costs you the product and the postage to send it, and a creator's sample order brings in no sale. Add the samples you send each month to see your profit after them.